ABOUT

Professionally as well as personally, I live for music, art, and cultural experiences. My best times are spent front row at a concert, exploring a new city or immersed in the mind of an artist at a museum. 

I understand fan culture, whether it is directed at a band, a sports team or a place, because being a fan is a huge part of my own life. 

I thrive on the road: With the ability to travel 75 percent of the time, I prefer a job that entails being on the move and meeting new people.

But since circus elephant dressage, spelunking and espionage aren't really within my field, I have spent ten years in a range of different jobs in entertainment and marketing. 

My experience reflects a professional agility and can-do attitude which has prepared me for new challenges and responsibilities with every job. If something feels right, I pursue it. If something feels wrong, I am not afraid of switching lanes.

I am from Denmark, but I have lived in London for a couple of years, and it feels like home. Cities like Liverpool and Detroit also resonate with me, because of the resilience, entrepreneurial spirit and brazen humour of their citizens. It is no coincidence that some of the biggest influences in my professional work and personal life come from these places.

KEY SKILLS - PERSONAL

x Passion-driven.

x Strong passion for music, culture, art, and design.

x An eloquent communicator with outstanding interpersonal skills. 

x Full of ideas, ability to see potential and possibility most everywhere. I prefer to see things not as they are but as they could be.

x Driven to push the limits. Using my visions to fuel consistent action.

x Vivid imagination combined with a desire for practical solutions.

With ten years' experience in marketing and PR, I continue to picture myself in the culture, entertainment and experience industries, taking on projects in marketing and PR for artists, events, and experiences. I would thrive planning and coordinating tours and events, managing fan or audience engagement for an artist, a sports team, or a cultural experience, as well as developing the storytelling surrounding a brand in the fields of music, art, fashion, film, theatre or cultural heritage.​​

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hellopernilleeriksen@gmail.com  |  +44 (0)7931 961101

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