VISUAL STORYTELLING

My passion for music, entertainment, and exploring new places means I have followed visual branding within these fields from a personal, passionate and professional perspective for as long as I can remember. 

Combined with ten years of professional experience as a visual storyteller, a substantial part of it spent in the entertainment industry, I have a deep understanding of the role of visual media in the context of music, entertainment, and experience marketing.

KEY SKILLS - VISUAL STORYTELLING

x Identifying backstory, audience, and goals.

x Creating compelling narratives, placing the audience at the heart of the story, delivering an emotional visual media experience.

x Strong focus on the importance of production design whether for an event, promo spot or poster, including lighting, colours, typography, environment, vibe.

x Vivid imagination, out-of-the-box thinking. 

x Excellent understanding of the mixture of image and copy.

x Focus on branding experiences rather than product/service functions.

x Using storytelling techniques to entertain the audience instead of interrupting them with sales pitches.

ON THE JOB - VISUAL STORYTELLING

I picture myself in the culture, entertainment or experience industry, taking on projects in marketing and PR for artists, events, and experiences. 

I would thrive planning and coordinating tours and events, managing fan or audience engagement for an artist, a sports team, or a cultural experience, as well as developing the visual storytelling surrounding a brand in the fields of music, art, fashion, film, theatre or cultural heritage.

SIGN UP FOR MY NEWSLETTER AND GET UPDATES ABOUT ART PRINT RELEASES STRAIGHT TO YOUR INBOX.
You can unsubscribe in one click, and I will never share your email address with third parties.

hellopernilleeriksen@gmail.com  |  +44 (0)7931 961101

  • Pernille Eriksen on LinkedIn
  • Pernille Eriksen on Instagram